Carne de búfalo: produção, consumo e características nutricionais.

Abstract

This study aimed to address the production, consumption and nutritional characteristics of buffalo meat. The history of buffalo farming, the introduction and dissemination of buffaloes in the Americas was addressed, with a focus on Brazil, as well as talking about its production in the northeast region and in the state of Pernambuco. The meat production scenario and its obstacles, consumption and strategies to leverage its productivity were presented. Because the qualities of buffalo meat are undeniable, the product shows superior quality when compared to similar species, however, the consumption of meat is still not so widespread, since there is a stigma related to meat, where it is seen by many as a inferior quality product. So, using marketing strategies to promote its nutritional characteristics is an alternative that can boost the search for the product and, therefore, its production.