A construção do ethos de violência no instagram: uma análise de selfies da hashtag #profchato

Abstract

The studies about the ethos (MANGUENEUAU, 2016, 2013, 2010) and about the phenomenon of cyber violence against teachers (CHARLOT, 2002 HARTMANN, 2005; ZUIN, 2012) helped us to understand how the phenomenon of the ethos of violence propagates itself through a process, of incorporation of discourse, which the interlocutor identifies himself with the values invested in the speech of the enunciator. From the new discursive practices of the subjects on the web, more specifically on Instagram, we question: How is the ethos of violence against teachers characterized by student subjects in selfies found in the aggressive hashtag #profchato on Instagram? To answer this question, we have as the main objective of this monography to analyze discursively the ethos of violence in selfies of students shared in the aggressive hashtag#profchato. The specific objectives that this research develops are the following: a) to discuss about the idiosyncrasies of the Instagram, focusing on the functioning of selfie as a subsidy for the constitution of the ethos of violence against teachers; b) to investigate the aggressive hashtag#profchato and its articulating power in the formation of the violent ethos; c) to reflect about the ethé on Instagram and theiri movements of convergence or divergence with the ethos of violence against teacher.. Methodologically, we developed a qualitative research (BAUER and GASKEL, 2002) and virtual ethnography (PEREIRA, 2012), based on the inductive method (FLICK, 2013). In the analysis of the digital text genres (ARAÚJO & LEFFA, 2016; ARAUJO & BIASIRODRIGUES, 2005; MARCUSCHI, 2008, (ZUIN, 2010), and violent discourse (HARTMANN, 2005). We highlight as main results of this work of monograph, 5 categories of ethos present in selfies in the discursive community #profchato: a) ethos of debauchery; b) ethos of beauty; c) ethos of happiness; d) ethos of lack and e) ethos of tiredness / boredom. In addition to these categorizations, we highlight the process of convergence / divergence of these ethé with the ethos of violence present in the hashta g#profchato. These findings have signaled that the camouflage of the ethos of violence has intensified through the ethé popular on the Instagram.